Gary has worked in front of crowds, entertaining and educating, since he was just out of school. After years of lecturing and book writing, he has come to the conclusion that the most interesting and effective training must be interactive. Increasingly he focuses on training games, activities, and exercises. All of these activities are based on the concepts of winning competition from Sun Tzu's The Art of War. Some activities give people a deeper understanding of the principles involved. Others offer practices in competitive decision-making. Many produce useful competitive ideas that can be tested in the participants real life experiences. Gary has given presentation on strategy to people from some of the words largest organizations, speaking internationally to crowds for thousands, but his success in training back to his early years
For a short time after graduation he worked with a improvisational comedy group, The Overhead Door, in San Francisco in the early '70s. He brought these skills to his rapid climb in corporate sales and marketing. After the publication of his first books on computers in the early '80s, he began giving public presentation on the new personal computer technology. Bantam Books, his fist publisher, sent him on a radio and television tour to promote his series of computer guides..
Gary continued both writing and speaking as he started his software software company, FourGen, which became one of the Inc 500 faster growing companies. Over the years as FourGen's CEO, he gave hundreds of presentations, workshops, and training seminars, and participated in speakers' panels at the largest computer shows in the industry: PC Expo, Compuworld, Unix Expo, Uniforum, and Comdex among them.
As his success in business grew in the '90s (Deloitte Touche's Blue Chip Quality Award, Ernst & Young's Entrepreneur of the Year, Inc. magazine's list of fastest-growing companies), Gary's speaking expanded to giving presentations based on his business experience. He began giving presentations, both large and small, on quality and management and the classical strategy of Sun Tzu to a number of private companies, including Boeing, Motorola, GE, KFC, Hewlett Packard, AT&T (several times at the World Partners Conferences) and others. Many of these companies (or divisions of them) later became business partners. As his software business began to focus on supply-chain management, he began giving presentations and developing seminars on re-engineering the supply chain based upon his business's work with Motorola, GE, and others in the area.
At least part the public's interest in Gary came from his software company's promotion of competitive adaptability based on the concepts in Sun Tzu's The Art of War and his book, The Art of Sales, adapting Sun Tzu's principles to selling. PC Week wrote an article about Gary and his company naming him "The Son of Sun Tzu. Internationally, he was invited to speak at England's Uniforum at the Crystal Palace and at Germany's CeBIT, the largest computer and electronics show in the world. He was flown to Japan to speak at the main conference (several thousand people) of the Japanese Computer Society when his book on client/server computing was published in Japanese. He gave sales training presentations for Jardin's (known as the Noble House) in Hong Kong when they became his software company's distributors in Asia, and was given the honor of firing the noontime gun in the harbor.
After selling the software industry in the late 90's, Gary focused exclusively on training, speaking, and writing books on strategy. Many of his award-winning books, including The Warrior Class: 306 Lessons in Strategy and The Art of War Plus Its Amazing Secrets grew directly out of his corporate training sessions. Though his first version of The Art of Sales was witten for his software company's salespeople, later version of this work plus his Art of Management and Art of Marketing books came directly from his training work with both corporations and university MBA programs. All told, Gary currently has fifteen books currently in print, plus a number of audio books, videos of his lectures, and an entire on-line training website, teaching the nine areas of strategic skill outlined in his books.
During this period, Gary has also been active on radio and television, making hundreds of appearances as a strategic expert commenting on the news of the day. He has appeared on several shows on Fox New, but most of his work has been on radio. He even co-hosted a regular weekly radio show on political news in the Pacific NW, where he lived.
As a speaker and trainer, Gary uses a number of skills and techniques to involve his audience. He is skilled at using stories and humor. One of his more recent works, The Golden Key to Strategy, encapsulates many of the stories and jokes he uses in his presentations. He is an expert in the Socratic method of leading a conversation by asking questions of the audience. His presentations use graphics, music, props, magic, and even costumes, appearing as an ancient Chinese general costume at a Nokia sales conference in Asia.
Most recently, Gary focuses on audience involvement in the form of games, training exercises, and activities. The idea is to make sessions both fun and rewarding, both in content and in life experience. Sessions are typically set up as competitions among various groups of attendees. Scores are kept among the teams and the winners in different categories are announced at the end of the session. Prizes in the form of Gary's books, audios, and on-line training are awarded. The game of winning begins with the game of training.